I receive at least 100 newsletters each week from a variety of business sources each week. Of those, there are probably 20 that I read. Why do I do that? Because even I know there is so much more to learn about how business function and the world of it all. Some of them I read quite religiously every week. The Dollar Makers by the amazing Robin Elliott is one of these. Enjoy his latest below:
Instant Gratification Will Decimate Your Future
As a child, I used to wish I could be like the overweight, happy smoker who always seemed to be laughing it up and never had a care in the world. He drove around in a leased car with his friends, racking up the credit, drinking and having fun. I was so serious about things, and nothing seemed to upset those people. As I grew up, I realized that I was envying losers! I saw my smoker uncle die an excruciating, drawn-out death from emphysema. I saw the party animals doing their minimum wage jobs and parking my car when I took my wife to a swanky restaurant.
Winners sacrifice now for later. Losers sacrifice later for now - they want the quick fix. They're like smokers, sacrificing their health and demonstrating their lack of self-esteem and self-discipline to the world for another lungful of nicotine. Do the easy thing now and later you will get to do the hard things. Why not do the hard things now, and get to do the easy things for the rest of your life? Instant gratification is for losers. Winners sacrifice the near term for the long term. While the losers are smoking dope and having parties, the winners are working. And a few years down the line, the losers are packing the winners' groceries in bags at Safeway.
Winners will defy tradition, pay the price, sow consistently, and make their dreams come true. They are patient and they persevere. They know that we create our own futures. They take responsibility for their goals and they expect to win. Losers will attend a seminar, get all psyched up, work for three days and then give up when money doesn't come pouring down the chimney. Basically, they don't expect to win. They don't believe in themselves. In fact, they're genuinely surprised when they accomplish anything! The compromisers will always sell themselves short. Ayn Rand said, "I can accept anything, except what seems to be the easiest for most people: the half-way, the almost, the just-about, the in-between."
Have a good look at your perseverance level - how soon do you quit? How many times have you jumped to the next fad, the next best thing, the next big deal? How many snake oil salesmen do you have to patronize before you finally understand? If you simply keep on keeping on, continue to pay the price and work diligently, you will be amazed at what you can accomplish. Read "The Slight Edge" by Jeff Olson. Ayn Rand again: "Do not let your fire go out, spark by irreplaceable spark. In the hopeless swamps of the not quite, the not yet, and the not at all, do not let the hero in your soul perish and leave only frustration for the life you deserved, but never have been able to reach. The world you desire can be won, it exists, it is real, it is possible, it is yours." Stick to it. Insist on achieving your goals. Refuse to quit. And you will soon find yourself attracting like minded people into your life that will stand by you until you succeed.
Robin J. Elliott
Robin J. Elliott started helping individuals, professionals, and the owners of small and medium sized businesses to use Joint Ventures to create financial freedom in 1987. He is the author of 15 books and he presents seminars across North America and the United Kingdom. We are the world leader in teaching people how to use Joint Ventures.
His academic background includes national certification in Work Study (Organization and Methods), Hotel Management, Sales Management, a BA in Theology, and Transactional Analysis and On-the-Job Training from Holiday Inn University.